Client: Stonhard
Project overview: Developing a series of marketing assets for Stonhard. 
Link: General contractor brochure: https://www.stonhard.ca/media/4220/stonhard_gc_brochure.pdf
Role: Writer
About the project: Stonhard is a North American leader in manufacturing and installing high-performance industrial and commercial flooring, wall and lining systems using seamless resinous formulations. I was commissioned to write a series of sales and marketing brochures to showcase the company's value proposition, distinct competitive advantage and range of high-performance products.
Key responsibilities:
  • Writing and editing sales and marketing brochures for print and digital targetted towards Stonhard's different trade and consumer audiences
  • Trade audiences: general contractors, architects and designers
  • Consumer audiences: healthcare industry, education industry, food and beverage industry, pharmaceutical industry, long-term care industry + more